L’Oréal Paris Elvive Hydra Pure 72h Purifying Shampoo 400ml

L’Oréal Paris Elvive Hydra Pure 72h Purifying Shampoo is a lightweight, dual-action clarifying formula inspired by skincare science that purifies oily roots while maintaining hydration at the lengths without stripping natural moisture.

Designed for daily use in your morning or evening hair care routine, this shampoo works as the cleansing step after the oil-erasing serum and before the rehydrating conditioner for optimal results.

Infused with Salicylic Acid to dissolve excess oil and impurities from the scalp, and Hyaluronic Acid to deliver moisture boost to hair lengths. The formula features Sodium Hyaluronate for enhanced hydration and is silicone-free for a natural, lightweight finish.

• Removes up to 100% of residue, excess oil, product buildup, & dead cells while preserving natural scalp moisture
• Maintains freshly-washed appearance & purified scalp for up to 72 hours with dual-action ingredients
• Delivers lightweight cleansing without weigh-down or greasy feel on oily roots & dehydrated lengths
• Works across all hair types & textures from straight to wavy, curly, & coily hair

How to Use: Apply a quarter-sized amount to wet hair, focusing on the scalp. Massage into a rich lather, working the product through roots. Rinse thoroughly with water to remove all excess oil & impurities. Follow with the Rehydrating Conditioner for best results. For deepest cleanse, use after the Oil Erasing Serum. In case of contact with eyes, rinse immediately & thoroughly.